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Privacy Policy 

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Effective Date: April 23, 2026

Crystal Coast Wellness and Performance ("we," "our," or "us") values your privacy and is committed to protecting your personal, health, and communication information. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, use our services, or interact with us in any way.

1. INFORMATION WE COLLECT

We may collect the following types of information:

a. Personal Information

Information you provide directly to us, including:

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Payment details

  • Date of birth

  • Emergency contact information

b. Health & Wellness Information

We may collect health-related information you voluntarily provide, including:

  • Medical history

  • Nutrition habits

  • Fitness levels and activity data

  • Lifestyle factors

  • Goals and progress tracking

c. Usage Data

Information automatically collected when you use our website or services, such as:

  • IP address

  • Browser type

  • Device information

  • Pages visited

  • Time spent on pages

d. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Enhance user experience

  • Analyze site traffic

  • Support marketing efforts

You can control cookies through your browser settings.

e. Communication Data

  • SMS messages and responses

  • Email interactions

  • Appointment scheduling data

2. HOW WE USE YOUR INFORMATION

We use your information to:

  • Provide, operate, and improve our services

  • Process transactions and send confirmations

  • Communicate with you about updates, promotions, or support

  • Personalize your experience

  • Deliver nutrition coaching and personal training services

  • Ensure compliance with legal obligations

  • Protect against fraud or unauthorized access

3. SMS COMMUNICATIONS

By providing your phone number and opting in, you consent to receive SMS messages from Crystal Coast Wellness and Performance.

Types of Messages

  • Appointment reminders

  • Customer service responses

  • Wellness coaching support

  • Program updates

Message Details

  • Message frequency may vary

  • Message and data rates may apply

Opt-Out

You can opt out at any time by replying:

  • STOP to unsubscribe

  • HELP for assistance

Important Notice

SMS consent is not shared with third parties or affiliates for marketing purposes.

4. EMAIL COMMUNICATIONS

By providing your email address, you consent to receive:

  • Educational content

  • Service updates

  • Promotional offers (if opted in)

You may unsubscribe at any time using the link in our emails.

5. HOW WE SHARE YOUR INFORMATION

We may share your information with:

  • Service providers who help us operate our business (e.g., payment processors, email providers, scheduling tools)

  • Legal authorities if required by law or to protect our rights

  • Business partners in the event of a merger, acquisition, or asset sale

We do not sell your personal information.

6. DATA SECURITY

We implement appropriate technical and organizational measures to protect your information against unauthorized access, loss, or misuse. However, no method of transmission over the Internet or electronic storage is completely secure.

7. DATA RETENTION

We retain your information only as long as necessary to provide our services and fulfill legal or business obligations.

8. YOUR RIGHTS AND CHOICES

Depending on your location, you may have rights to:

  • Access, correct, or delete your personal data

  • Withdraw consent or object to certain data uses

  • Request a copy of your data

To exercise these rights, contact us at info@crystalcoastwellness.com.

9. THIRD-PARTY LINKS

Our website may contain links to third-party sites. We are not responsible for their privacy practices or content.

10. CHILDREN’S PRIVACY

Our services are not intended for children under 13. We do not knowingly collect data from children.

11. HIPAA-ALIGNED PRACTICES

While we may not be a covered entity under HIPAA in all cases, we follow HIPAA-aligned best practices to protect sensitive health information by:

  • Limiting access to necessary personnel

  • Using secure systems where possible

  • Avoiding unnecessary data collection

12. CHANGES TO THIS POLICY

We may update this Privacy Policy periodically. Changes will be posted on this page with a revised “Effective Date.”

13. CONTACT US

Crystal Coast Wellness and Performance
4913 Bridges St Ext B, Morehead City, NC 28557
info@crystalcoastwellness.com
910-325-2921

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